Sandy Watson Town Hall

About Sandy Waston: 

We chatted with Sandy Watson about how she has been using TikTok to grow her business and social presence while still using it to provide useful tips for hosts as well as advice she has for new hosts just starting out. Not to mention, we chatted about her favorite HostGPO products (and teased a few very exciting things). 

Townhall Summary: 

Here are some of the highlights...

Do not skip on marketing or branding yourself! You are selling your business, if you want it to perform well, you need to put in a great marketing effort! Also, do not skip on luxury items! Think about how you would feel like looking at your unit. Would you want to stay there?

TikTok versus Instagram. Sandy sums it up best: Instagram is your high school or college campus, TikTok is the whole world. Meaning TikTok is great for discoverability and Instagram is where you get to hang out.

More on TikTok: Posting 1 to 2 times a day for a month is ideal. A lot of influencers on there will say you MUST post 10 times a day. This is ridiculous as the content won’t be good; it will be frivolous. Quality over quantity, always! One good post goes a lot further than five meh posts.